Social media "chicken and the egg". Which comes first?

I liked this post as it reminds us all that social media is fun and it is work. I get a lot of complaints that folks don't have the time or interest to get a twitter account. Well, you don't have to...unless you don't want an audience. Then there is that thing about saying something that someone actually wants to hear. That is where the real work (or the egg) comes in. Thirsty fish thoughts? Let's hear them.

Amplify’d from www.convinceandconvert.com

There are many ways social media differs from traditional marketing. It’s approachable and human. It’s a two-way dialog, rather than unilateral declarations. It treats the customer as a teammate, rather than a target.

But there’s another big difference. In social media, the audience comes after the message, not before.

Thus, there are really no shortcuts in social media

Nobody ever promised social media was easy, just that it was fun, and effective.Read more at www.convinceandconvert.com

See this Amp at http://amplify.com/u/ahce

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