Saturday, April 17, 2010

What is the worst icebreaker game you have had to do?

I am guilty of making my staff and people in my seminars do all kinds of teambuilding games. Why today I used duct tape on four people...it's a long story. Anyway, what is the worst icebreaker or team building game you have had to do? Share with us by leaving a comment or sending us a tweet @thirstyfishinfo

­It's your first day at a new job and you're ready to make a solid impression. You walk into the office and you're handed a card with an animal on it, you're instructed to take off one shoe and you're told to put on a funny hat.

Huh?

You've walked into an office icebreaker, and you can kiss your dreams of a professional first impression goodbye.

In the spirit of fighting fire with fire, corporate icebreakers fight awkward with more awkward. Not surprisingly, this tactic often fails. Icebreakers are games intended to encourage strangers to connect. Although they are most commonly used in teen groups or religious retreats, businesses have begun to adopt them to get their employees to interact and to increase teamwork. But many people feel meeting co-workers for the first time is hard enough without being forced to play a ridiculous game concocted by over exuberant group leaders.

blindfolded corporate employees
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Saturday, April 10, 2010

10 Ways To Use Linkedin In Your Business

Guy Kawasaki, my fav blogger, asked for some cool ways to use linkedin in your business. See how many you are using...
clipped from www.openforum.com
now there are over twelve million small-business people on LinkedIn, which is roughly 20 percent of its total user base.
LinkedIn recently provided me a list of ten additional ways small businesses can use LinkedIn:
Acquire new customers through online recommendations and word of mouth.
Keep in touch with people who care most about your business.
Find the right vendors to outsource services you’re not an expert on.
Build your industry network—online and in person.
Get answers to tough business questions with a little help from your real friends.
Win new business by answering questions in your area of expertise.
Raise funding.
Network with peers in your industry for repeat business referrals.
Convince potential customers of your expertise by sharing unique blog content.
Keep your friends close and your competition closer.
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Tuesday, April 6, 2010

Classic Marketing Techniques to Increase Conversions

Sometimes the best things are the oldest and simplest things. Read some of the old-fashioned sales ideas below. They have worked for generations and they will work for you to help you increase conversions on your website or with your product/service.
clipped from www.wilsonweb.com
But when it comes to your sales pages and most landing pages, some good, old-fashioned sales techniques still apply.
Here are some of the classics:
Urgency. Give people a legitimate reason to buy immediately. Offer ends soon etc.
Scarcity. Let people know that supplies are limited (if they are).
New. People always pay a little extra attention to something that's new.
Free. An old one, but a good one. Is there something free that you can include with the purchase?
Save. People love to save money.
Risk-free. People hate to take risks, particularly when buying from an online company they don't know very well.
Take a look at your current sales pages, whether you are making a direct sale, generating a lead, asking for a registration or selling a subscription.
Try adding one technique at a time. Try bundling two or three.
Then track the results until you have maximized your conversion rates for the page.
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