Be honest and take a look at what best fits your twittering type. I would have to say I am at times the Brand and at times the Maven. Occasionally, I branch out into the Mensch...that's me. What about you? Twitter us @thirstyfishinfo or leave a comment.
The Newbie. What am I doing?” The Newbie signed up for Twitter less than three months ago and thinks it’s all about lifestreaming: “Watching my cat roll over.” The Brand. “What can I get away with?” The Brand balances the tension between using Twitter as a marketing tool and socially engaging people The Smore. “What’s in it for me?” The Smore (social media whore) sees Twitter primarily as a self-promotion tool to get something from people The Bitch. “What can I complain about?” The Maven. “What’s interesting in my niche?” The Maven is an expert in a field such as recruiting, marketing, or web design. The Mensch. “How can I help?” Now comes the hard part: What kind of Twitter user are you? To make Twitter an effective tool, you need to be a Brand, Maven, or Mensch. To go even further, you need to be able to adopt the roles of Brand, Maven, Mensch, and a touch of the Smore, and that is truly an art. For all my Twitter tips in one place, go here. |
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